After coming together with Dickies for “Guitar Girl” workwear sets, storied Japanese label HYSTERIC GLAMOUR Now, we have a new team. Perks & Mini (P.A.M.) Their first collaboration. The collaboration builds on HYSTERIC GLAMOUR’s founder Nobuhiko Kitamura‘s longstanding relationship with Shauna Toohey and Misha Hollenbach of P.A.M. Connecting on a shared outlook of fashion, the collaboration, dubbed “HYSTERIC P.A.M.,” the special range explores a collision between the creative spirit of the two brands.
Leading the collaboration are a series of tops that see HYSTERIC GLAMOUR’s “Sexy Girls” reimagined with the lens of P.A.M. Styles include the Alien Girl Tee, Marpi Hug Tee, and P.A.M. The Eyes Tee is available in a variety of colors. In addition to trucker caps, socks and hot pants the duo also has stuffed toys of the characters Weird Frog & Marpi.
This collaboration is accompanied by a series of visuals, shot by Joshua GordonThe book was also created by, another close friend of P.A.M. Titled, TOY, the book features 80 pages that explore “the world of toys.” A special installation launch for the book will be held May 20 at the HYSTERIC GLAMOUR Shibuya flagship.
Take a look at the range above and catch the P.A.M. x HYSTERIC GLAMOUR “HYSTERIC P.A.M.” collection when it releases May 20 via Perks & Mini, HYSTERIC GLAMOURDover Street Market.
Shibuya HYSTERIC GLAMOUR
6 Chome-23-2 Jingumae,
Shibuya-ku (Tokyo 150-0001)
Japan
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