Picture through JW Anderson
JW Anderson’s frog clogs aren’t the one leap into the fast-evaporating puddles which are our childhood recollections. The Irish designer and inventive director of Loewe can be reshaping recollections of after we performed with Play-Doh.
Forward of London Style Week, the designer’s eponymous label despatched out invitations within the type of a block of clay. The fabric, because it seems, prefaced an experimental medium that’s not often ever utilized in clothes. On the precise occasion, company’ curiosity was glad when fashions took to the Spring/Summer time 2024 runway in doughy renditions of hoodies and cargo shorts.
JW ANDERSON
24SS WOMEN’S pic.twitter.com/Uh4Mtda0Am
— Kのファッション部屋 (@k_fashionroom) September 19, 2023
In response to the model, the items substitute “traditional draping strategies” for “the act of guide molding.” To play out the phantasm, JW Anderson used precise Plasticine—the British reply to Play-Doh—to create the clothes’ fabric-like creases.
JW Anderson’s Clay Hoodie 👀 pic.twitter.com/uLmv49GiP9
— Hypebae (@hypebae) September 18, 2023
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Vogue stories that Anderson felt impressed to deliver clay suits to the catwalk after discovering that Plasticine remains to be being produced in Northern Eire, the place he grew up. This revelation ballooned into visions of biker jacket-wearing girls and boys hanging out in the summertime.
omg these jw anderson ss24 items had been product of CLAY?? pic.twitter.com/MZdFNaeDhn
— Excessive Finish Homo (@highendhomo) September 16, 2023
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[via GQ, Vanity Teen, Vogue, images via various sources]