Will Zhang’s curiosity for design and unbelievable interiors was established at an early age, finally main him to his present place as Director of Design and Product Innovation at Emtek. There he establishes industrial design as a key a part of the model, maximizing the aesthetic and design worth of merchandise whereas repeatedly looking for new inspiration and concepts.
However he didn’t arrive at this level on his personal. Will credit his finest good friend, partner, and fellow industrial designer – Carolina – with being a relentless supply of help and steering since they first met in school. He mentioned, “Her affect on my designs is immeasurable, and I look as much as her with the utmost respect and admiration. I aspire to emulate her in each approach.”
A noteworthy design second that stands out to Will occurred when he was starting his research in Industrial Design. An in depth good friend took him to go to an exhibit by Ant Farm, a multidisciplinary collective concerned with various structure, efficiency, and video. “The expertise left a long-lasting impression on me and he even gifted me a guide in regards to the group afterwards,” he mentioned. “The idea of underground structure and design captivated me, and their work nonetheless resonates with me to today.”
Throughout his time at Emtek, Will’s designs have acquired a number of awards, together with the Inside Design BOY Award 2014, Better of KBIS Award 2020, Architectural Report Better of 2021, Good Design Award 2022, and AN Media Better of Product Award 2022.
“Breaking away from work can typically be a problem for me, however I’ve lately established a routine that includes taking my canine skateboarding at 6pm each day,” he shared. “This exercise brings us a lot pleasure and has been instrumental in serving to me disconnect from work and convey closure to my workday.”
This week, Will Zhang joins us for Friday Five!
1. Browsing
I grew up skateboarding, from once I was 7 or 8 years outdated. My cousins had an influential half in that business and tradition, founding a couple of surf and skateboard firms in Venice, California, and are nonetheless a giant affect to today.
I didn’t get to begin exploring browsing till only in the near past once I turned 40, due to Lasik eye surgical procedure. It’s opened up an entire world of marvel, creativity, and pleasure for me as a designer. The tendency inside these worlds to “go towards the grain” is actually intoxicating. Whether or not concrete or water – not solely to create stimulation but in addition new existence and counterculture. There’s a component about browsing that’s core to the human spirit, it’s no marvel it’s rooted in indigenous cultures and documented all throughout totally different components of the world.
I additionally actually admire people who formed surfboards, innovated of their garages and workshops – individuals like Bob Simmons who revolutionized surfboard design. Though his concepts didn’t catch on till approach after his dying, it’s a reminder to seek for inspiration from people who got here earlier than us earlier than making an attempt to reinvent the wheel.
2. Chaos
I’m most artistic when my studio appears to be like like a twister swept by it! I don’t cherish any of the sketches or art work I produce throughout my design course of – the bulk find yourself within the trash fully undocumented. Is it simply how I work – or perhaps the product of my childhood lack of construction? Regardless, it really works for me and I really feel uninhibited once I ideate this fashion. I can create freely, figuring out the one vital sketches are the non-physical ideas working by my head. I spend lots of time simply staring off, fascinated by, and envisioning a specific design. I won’t look productive or very busy, however I swear, the wheels are turning!
Moreover, I believe mixing components to create one thing new and funky are my favourite types of designs, and one of many issues that impressed the Choose line from Emtek. Just like the Mah Jong Couch from Roche Bobois – such a genius option to weave in whimsical and colourful particulars whereas nonetheless conserving issues stylish. Life is simply too brief to not play with kinds and textures!
3. The New Addition to Our Household, Copper
We discovered Copper working across the car parking zone on the Emtek company workplace. The primary time I noticed her cunning face and bushy tail I fell in love, and knew instantly that I wished to rescue this canine. Nonetheless, she was extraordinarily afraid of people and it took two weeks to truly seize her. As soon as we bought her house, I spent three full days constructing her belief by attractive her with treats nonstop till she caved. The second she realized to belief me sealed our bond and we’re completely inseparable now!
We’re nonetheless studying about one another day-by-day, but it surely taught me that as tacky or cliche because it sounds, that so long as there’s love, there’s hope. I’m actually trying ahead to our future filled with journey and nice recollections collectively!
4. Design Historical past
A theme present in my work is that I’m at all times trying backward to look ahead. Possibly I bought that from my mom who was a historical past professor? I admit that I’ve this bizarre obsession with door {hardware} and I’m additionally a canine nut. However apparently I’m not even near the primary on this area of interest! Vintage canine door knobs have been round since round 1890. The economic revolution modernized the world, and to be sincere, not a lot has modified with door knobs since then. It’s wonderful to see that, very like at the moment, designers have been embellishing merchandise with motifs of our favourite furry associates. It actually makes me marvel in regards to the designer and the belief that our motivations are actually not that totally different at the moment than they have been again then. I’m at all times searching for a reference to the previous and I spend a great deal of time taking a look at design historical past by retailers like vintage procuring, thrifting, even accumulating outdated catalogs and design magazines.
5. Nature
I’m continually in awe of the pure world and I at all times say that if I wasn’t a designer, I might have been a marine biologist. In truth, nature and coral particularly, helped to encourage the Galapagos Assortment of door {hardware} that we launched in 2022. Natural textures and supplies are one thing I’m making an attempt to weave into my work increasingly as nicely. I’m additionally fascinated by how different designers interpret their affinity in direction of nature, in different nature-inspired merchandise, just like the mid-century Aurora clock.
Work by Will Zhang:

Spoke Knob The Spoke Knob deconstructs the idea of conventional door {hardware} by stripping away extra materials, leaving a single spoke to bridge the physique of the knob with its base. This inaugural design by Will Zhang, celebrates a decade of Industrial Design at Emtek by re-envisioning what a contemporary door knob may be.

Emtek Choose Assortment The Emtek Choose program gives a brand new stage of customization for lots of of distinctive combos, made only for you and your own home. Combine finishes, textures, and kinds with ease throughout Levers, Knobs, Cupboard Pulls, Cupboard Knobs, and Equipment Pulls. New Choose Lever and Knob choices, like Black Marble and Terrazzo, shall be obtainable by Emtek later this yr.

Ace Knob The most recent addition to the Emtek Studio Brass Assortment, the Ace Door Knob. Visually impactful however accessible. The design mimics the profile of a T-cabinet knob, however with inside or exterior door utility and scale.

Stradella (Schaub Cupboard Assortment) Stradella gives quite a lot of Made-in-Italy, sandcast, bronze edge pull designs. Impressed by the Striation texture of the Italian Alps, Stradella supplies a country fashionable cupboard edge pull profile in a basic bronze materials that may develop a complicated patina with age and use.