Rukus and New Balance Numeric Reveal 440 “Voodoo Doll" Collab
Ronnie Saurage-owned, Baton Rouge-based skate store, Rukus, has introduced a collaboration with New Balance Numeric, the footwear model’s devoted skate line.
The collab, dubbed the “Voodoo Doll,” visits the New Balance Numeric 440 silhouette, with design parts that pay tribute to the wealthy cultural historical past of Voodoo in Louisiana — a observe that dates again to the 18th century.
Notably, the pair options quite a lot of nods to the method, together with a woven burlap higher base layer, panels of tough suede on the higher and tack-stitched particulars. On the lateral aspect of the sneakers, the traditional “N” emblem might be present in premium pink pebble leather-based, whereas on the medial aspect, it’s merely outlined by way of tack-stitching, a piece in progress, paying homage to a Voodoo doll’s development.
Other particulars embody a singular sewed button on every of the sneakers, a nod to the doll’s eyes, in addition to a throwback 103 mark on the within tag and heels and a particular burlap bag which presumably comes with the plush Voodoo doll featured within the shoot. Additional particulars embody co-branding on the tongue, impressed insoles and a paisley sample end on the sock liner.
Retail pricing for the Rukus x New Balance Numeric 440 has but to be introduced on the time of writing, nonetheless, it’s anticipated to be launched on December 1, at a pop-up store inside Perkins Rowe in Baton Rouge, Louisiana.
