The collab, dubbed the “Voodoo Doll,” visits the New Balance Numeric 440 silhouette, with design parts that pay tribute to the wealthy cultural historical past of Voodoo in Louisiana — a observe that dates again to the 18th century.
Notably, the pair options quite a lot of nods to the method, together with a woven burlap higher base layer, panels of tough suede on the higher and tack-stitched particulars. On the lateral aspect of the sneakers, the traditional “N” emblem might be present in premium pink pebble leather-based, whereas on the medial aspect, it’s merely outlined by way of tack-stitching, a piece in progress, paying homage to a Voodoo doll’s development.
Other particulars embody a singular sewed button on every of the sneakers, a nod to the doll’s eyes, in addition to a throwback 103 mark on the within tag and heels and a particular burlap bag which presumably comes with the plush Voodoo doll featured within the shoot. Additional particulars embody co-branding on the tongue, impressed insoles and a paisley sample end on the sock liner.
Retail pricing for the Rukus x New Balance Numeric 440 has but to be introduced on the time of writing, nonetheless, it’s anticipated to be launched on December 1, at a pop-up store inside Perkins Rowe in Baton Rouge, Louisiana.